How Family Lawyers Can Start Their Own Podcast And Why
One means of marketing online that family lawyers should consider is podcasting. If you are unsure what podcasting is, the easiest explanation is that a podcast is an audio recording on a specific subject published online for others to listen to. Those listening to podcasts will do so on their PC, laptop, tablet, or mobile phone like they would music.
The difference with the podcast is that it is primarily the spoken word used for the content. It follows, therefore, that the reasons that people listen to podcasts include to be educated, to consume information about a subject they are interested in, to discover the latest trends and developments within a given niche, and on many occasions, it can be entertained by what they are listening to.
Talk About What And To Whom?
We must point out that the possible niches and subjects upon which a podcast or series of podcasts can be based are virtually limitless. If an audience is interested in a subject, then there is the opportunity to create podcasts. Also, note that members of that audience can be located anywhere in the world.